Springer Nature
Market Entry In China
Miglior prezzo disponibile
79,99$
Springer Nature · Spedizione gratuita
VISAPayPal
Prezzi aggiornati
Specifiche
MarcaSpringer Nature
CondizioneNuovo
Descrizione
This book compiles brand new case studies on the intricacies and market entry strategies of different companies in China. The sheer speed and scope of Chinaâs growth makes it unique and investment opportunities are very attractive. Despite the potential, many western companies fail in their market entry strategies. This book traces the major sources of failure and uses cases to illustrate how firms can better cope with the challenging Chinese market. With a special focus on marketing, positioning, and branding, this book presents issues and solutions of both large multinationals and small niche market players.
Storico prezzi
Ricevi una notifica se il prezzo scende
Ti invieremo un'email quando il prezzo di questo prodotto diminuirà.
- Aggiornamenti dei prezzi in tempo reale
- Oltre 50 negozi monitorati
- Avvisi gratuiti di calo prezzo
- Solo negozi verificati
Avvisami quando il prezzo scende sotto: 79,99$
Prodotti simili
Una selezione di prodotti che potrebbero interessarti. Guarda tutti
Market Entry In China
59,99$
Market Entry Strategies For The Pr China
49,99$
Market Entry In Japan
39,99$
Labor Market Institutions In China
249,99$
Market Entry And Competition Law In Latin America
129,99$
Market Entry Strategies Of Foreign Telecom Companies In India
39,99$
Economic Transition And Labor Market Reform In China
99,00$
Market Entry Into The Usa
39,99$