1970S Cesar Chavez Delano Grape Boycott Pins Cesar Chavez, Grape Boycott Pins 1960S-1970S,Latinx, Chicano, Mexico,Social Activist

[Chicano] [Cesar Chavez]Collectin of 6 button pins propagating the boycott of non union grapes held by Cesar Chavez and the United Farm Workers. Keene, CA: UFW, circa 1970. Each measure 1.5" and one measures 1.25" in diameter. These pins were produced as part of a grassroots effort to support UFW farm workers during the Delano Grape Strike, which began in September 1965. In white, black, and red with many accompanied by the iconic "Huelga" union symbol, one states "Boycott Non UFW Grapes," "No Lettuce Unless it's Union Label", and one black and white photo of Mexican revolutionary Emiliano Zapata with bold capital letters surrounding him "VIVA LA CAUSA." After a gruesome month long grape strike, Chavez began a second strike against Gallo Wine, which produced a third of the wine for the United States, calling for nationwide support as one button says "Boycott Gallo" with a red wine bottle silhouette in the background. When the outcry began to collapse the grape market, major Delano growers agreed to increase worker's pay, contribute to the union health plan, and ensure that their workers were protected against pesticides used in the fields. Chavez's acts during this five year struggle, such as; leading a 300 mile march from Delano to Sacramento, partaking in a hunger strike emulating his hero Mahatma Gandhi, and vowing for non-violent persistence gained notoriety from figures such as Martin Luther King Jr. and Robert F. Kennedy. All in very good condition with one large red button missing the pin en verso.