Opportunities And Pitfalls Of Corporate Social Responsibility

This book addresses key aspects of corporate social responsibility (CSR) and explores them from a variety of perspectives in a case study on the Marange diamond mines in Zimbabwe. The business case of the Marange mines is presented to demonstrate the challenge of practicing social responsibility while considering and balancing the needs of a developing nation, environmental protection, community involvement and international business. Lessons learned from the case study will help business leaders and strategists in developing countries and multinational corporations to better understand and employ CSR principles so as to enhance sustainability and social impact. Further, the book provides a unique combination of academic, industrial and local approaches.